Client: Monotype Student Work

We created a tactile type campaign to highlight the unseen gradual demise
of the Aboriginal languages.

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How It Works: The Invisible Type uses tiny protruding dots to compose the disappearing Aboriginal words. The blue type at the top invites people to come closer and trace their finger along the words to read.

Social: People can continue the conversation online with #invisibletype, which turns the hashtag invisible,
intriguing others to seek out the cause.

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